A new independent supermarket has officially opened its doors in Flaxmere today – more than a year after the closure of the local New World left the community without a dedicated grocer.
Around 50 Flaxmere locals braved the crisp 7am start to get a first glimpse of the store.
The supermarket opened following song, karakia and an official ribbon cutting.
Owner and manager Nirav Patel told 1News he hopes to boost the local economy and spirits.
“We have locals on the checkouts, we use a local butcher for our meats, and we hope to only use locally-grown fruit and vegetables.
“I am so proud to be opening – the Flaxmere community have been so supportive.”
One of the first to browse its aisles was Flaxmere resident Jacob Gee.
“[The supermarket is] really impressive, seems quite cheap, and it’s easy to come here as I don’t want to waste fuel,” he said.
“It’s pretty flash, pretty amazing.”
The grocer is filling the gap left by the closure of the local New World more than a year ago. (Source: 1News)
Another resident said the opening is “vital for the kaumātua who live nearby and have no way of driving to Hastings or Napier”.
“I’m so happy. Good on you, Flaxmere supermarket – thumbs up.”
The shoppers were also treated to free ice blocks.
Henare O’Keefe has advocated for Flaxmere’s supermarket return for years.
“Flaxmere is an opportunity, not a liability and this is the place to be. Just look around, look at the faces, the smiles on all the families.”