Once the domain of Millennials, point-and-shoot digital cameras are making a comeback with Gen Z.
The humble camera, which faced becoming obsolete with the advent of smartphones, is the latest bit of tech making a resurgence on social media sites among the younger generation.
“There is something a little bit mechanical about it,” photographer Alisha Lovrich told Breakfast.
“These older cameras have not as big of a sensor, the light sensitivity isn’t as good, which is the grain [effect] that you see, which is the trend.
“That vintage, old school vibe.”
This year, Canon signalled the rebirth of the compact camera, with the release of its first premium one in years — the PowerShot V1.
A spokesperson for Trade Me said in the past two weeks, the website had seen 3000 searches for “digital camera”.
“If we look at our daily average searches in June, we have seen a 54% increase since May, indicating these items are rising in popularity,” they said.
There are currently 500 point-and-shoot digital cameras for sale on Trade Me.
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Lovrich says what would’ve sold for $20 in the past could now net you a healthy sum second-hand.
“They get you off your phone, they’re nice and small and convenient,” Lovrich said.
“They’re easy, a bit gruntier, even the older styles, because you’ve got the built-in flash.
“When I was young, disposable film cameras were the rage. This is kind of the same theory, but it’s digital, you can access it now.”
